Crown: 4Q Losses, But ’07 Revs, Hallmark Ratings Rise

Written by Karin on March 14, 2008 – 1:56 pm -

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by Wayne Friedman  | Source: Media Daily News

CROWN MEDIA HOLDINGS, OWNER OF the Hallmark Channel, widened its losses for the fourth quarter of 2007 some 24% to $37.5 million. The downward numbers were primarily attributed to selling expenses, which increased to $21.6 million, due to bonus and legal expenses. However, for the full year, Crown Media narrowed its net loss–now at $159 million versus $389 million in 2006.

Advertising sales continue to improve, growing 21% to $63 million. Subscriber fee revenues still lagged behind ad revenues in growth and total dollars, only inching up 3% during the period to $6.4 million. Read the rest of this entry »

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